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Owner, operator

NEW WORK Offices

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New Work started in 2012 in Hungary as a Flex Office Operator, operating today 46.000 sqm in 16 locations in 4 countries. The brand is listed as #2 in CEE with its multilocation approach. This gives the company an excellent position to consult and service international brands like Lego, Embraer, Lufthansa, Deloitte, Tata Consulting Services, and Verizon with their hybrid workplace strategy. Since January 2021, New Work has also offered franchise packages for landlords and single-location operators.

 

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Hubert Abt: AI Will Become the Operating System of Real Estate – If It Delivers Real Performance

Artificial intelligence is no longer a future concept for the real estate industry. It is already changing the way buildings are operated, assessed and financed. According to Hubert Abt, FRICS, Founder and CEO of workcloud24, the real question is not whether a building “uses AI”, but whether the technology can demonstrably reduce costs, improve comfort and mitigate risk. In this interview, we discuss how AI can turn building data into operational intelligence, which real estate professions will be transformed, what tenants stand to gain, why ESG has become less visible but no less relevant, and why trust and measurable performance will ultimately determine the value of AI in real estate.